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Xbox Brand More Valuable than Nintendo & Playstation? (CLAIM)

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xMaximusx

xMaximusx

Banned
Oct 28, 2017
235
Sorry if this was already posted, but I didn't see it. I saw this pop up in my timeline and it smells like BS to me but here it is.

Original Story by Financial Times: https://www.ft.com/content/3a3419f4-78b1-11e9-be7d-6d846537acab

The BrandZ rankings of the world's most valuable brands have been compiled by WPP's research arm Kantar since 2006. BrandZ calculates the value that brand contributes to businesses by combining financial and market data with surveys of nearly 4m consumers in 51 countries on their views about brands.
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Xbox shows up as ranked 87th most valuable brand in the world. Nintendo and Playstation failed to break the top 100.

This is the article that made the claim in the title https://gamerant.com/xbox-brand-more-valuable-sony-nintendo/

I was under the impression that the Xbox brand is pretty weak worldwide. And even on its home turf it continues to come in behind Sony & Nintendo monthly, at least according to sales data. So I was just wondering if anyone had any insights on this.
 
Zombine

Zombine

Member
Oct 25, 2017
13,231
Xbox is a better brand than Nintendo and Sony. This ranking basically confirms it. Home Depo needs to make a console though.
 
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