One of the things I don't understand about this story is the idea that Price's Twitter account was somehow a private space separate from the company, and that was why she blew up at Deroir. It was a public account and she openly displayed that she worked for Arenanet there. If you only want to engage in a discussion with a limited pool of friends or contemporaries, either set it to private, choose a different medium, or simply do not engage.
The fact that she was the one who escalated the issue, especially given who she blew her top at essentially sealed her fate. Deroir (to my knowledge) wasn't even the one who highlighted the exchange on the Guild Wars 2 subreddit, but given that he is a popular streamer and a company partner it was a forgone conclusion that someone would notice it and post it there. Once it ended up on r/all, and given that Price continued to double down and was rude to other community members who inquired about the exchange, it was open season.
The saying is that, "the customer is king" is true to a certain extent, but it's especially true that companies value their relationships with specific customers very highly. If a relatively recent employee (Price had worked at Arenanet for one year prior to the incident) attacks a top customer, it's highly likely that the company will give them the boot regardless of the industry. The one that seems more like a overreaction was the firing of Peter Fries, a 13 year veteran of the company, when his only crime appeared to be hitching his horse to the wrong wagon.
The fact that she was the one who escalated the issue, especially given who she blew her top at essentially sealed her fate. Deroir (to my knowledge) wasn't even the one who highlighted the exchange on the Guild Wars 2 subreddit, but given that he is a popular streamer and a company partner it was a forgone conclusion that someone would notice it and post it there. Once it ended up on r/all, and given that Price continued to double down and was rude to other community members who inquired about the exchange, it was open season.
The saying is that, "the customer is king" is true to a certain extent, but it's especially true that companies value their relationships with specific customers very highly. If a relatively recent employee (Price had worked at Arenanet for one year prior to the incident) attacks a top customer, it's highly likely that the company will give them the boot regardless of the industry. The one that seems more like a overreaction was the firing of Peter Fries, a 13 year veteran of the company, when his only crime appeared to be hitching his horse to the wrong wagon.