Update: Cena settled with Ford, money will go to charity.
https://jalopnik.com/john-cena-settles-lawsuit-with-ford-over-selling-his-fo-1826933093
https://jalopnik.com/john-cena-is-being-sued-by-ford-for-reselling-his-new-f-1820913011
https://jalopnik.com/john-cena-settles-lawsuit-with-ford-over-selling-his-fo-1826933093
Professional wrestler and former Ford GT owner John Cena has settled the lawsuit with Ford over the sale of his Ford GT. Cena was contractually obligated to keep the limited-run supercar for 24 months, but sold his anyway. Now he is settling that lawsuit with Ford for an undisclosed amount, which Ford will donate to charity, per an announcement made by Cena's legal team today.
The re-sale restriction – common for the world's most exclusive cars – was part of an extensive owner selection process to ensure the passion and aura surrounding the Ford GT is maintained.
"I love the Ford GT and apologize to Ford, and encourage others who own the car to respect the contract," said Cena. "I am pleased we could resolve this matter outside of court, and that a worthy charity will benefit from one of the most iconic cars in the world."
Ford filed its lawsuit when Cena sold his car soon after taking delivery, claiming that Cena violated the program requirement that original owners need to maintain ownership for 24 months after purchase.
https://jalopnik.com/john-cena-is-being-sued-by-ford-for-reselling-his-new-f-1820913011
Remember how Ford hand-picked its buyers for the $450,000-plus Ford GT supercar? Wrestler John Cena was one of the 500 lucky ones who got one, but he quickly sold the car afterwards. Now Ford is taking him to court, as buyers were contractually obligated to keep the car for two years before selling it.
Automakers tend to cringe when their rare supercars are resold for a higher price after they're sold. For one, that means they're not the ones making the big bucks off of their own products. Marques like Porsche, Ferrari, Aston Martin and Ford heavily discourage buyers from flipping their cars, sometimes using contracts like the one Cena signed for the Ford GT. If the company finds out you made a profit flipping your new supercar, it often means you won't be invited to purchase future rare offerings from that marque.
Ford Motor Company is taking things a step further however—the company filed a lawsuit Thursday against Cena in the U.S. District Court in Michigan for breach of contract, fraudulent misrepresentation, and unjust enrichment. The suit alleges that Cena flipped the car for a significant profit too soon after his purchase in violation of the contract he signed with Ford to purchase the 2017 Ford GT:
"Mr. Cena has unfairly made a large profit from the unauthorized resale flip of the vehicle, and Ford has suffered additional damages and losses, including, but not limited to, loss of brand value, ambassador activity, and customer goodwill due to the improper sale."
Per the lawsuit, Ford made the rules on reselling the 2017 GT extra clear to its buyers at numerous times during the purchase process. The Order Confirmation that Cena signed for the car reads:
"By signing this Order Confirmation Form you are verifying the following: ... (B) You understand that being selected for the opportunity to purchase this vehicle is non-transferable and agree not to sell the vehicle within the first 24 months of delivery."
Cena took delivery of the car on September 23, 2017, yet Ford learned that he sold it on October 20, 2017—less than a month after he got it. Cena confirmed to Ford that he had sold it in a phone conversation with a company representative shortly afterwards. He promised to work with Ford to make what they called an "unlawful sale" right, but Ford claims he has not.
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