Yeah I wasn't expecting too much, but at least some more maps and heroes. They really fucked this up. Would have been to easy to make a GaaS with cosmetics only and the Star Wars license similar to Overwatch ... but they had to get greedy.
EDIT: Ah man, HvV gets more fun the more I play it. I didn't bother with this mode for a long time because of all the AFK farmers and I didn't really like what I played the game launched. But now it's great fun. I stuck to shooting heroes, but now I am trying to get into lightsaber-characters. I have to say all the Villains feel great, brutal and beastly in their fighting styles. Sadly I can't say the same thing about the Jedis. They all feel really weak compared to the Sith, except maybe Yoda who seems like the best of the bunch to me. Maybe I should play more Chewbacca? ;)
Yeah, it sucks to see how greed fucked this game up, it could have been getting great support by now and there are so many things you can put in loot crates that don't affect gameplay at all. Cosmetics, from hair styles to hair colors, different races, faces, they could have included emblems and player cards with so many different pictures or logos from the SW universe, or similar to PvZ they could have had a sticker book or trading cards that you collect, emotes, diorama similar to the first game unlocked through crates, victory poses. I can continue on and on because it's Star Wars, people love SW and would have eaten it up. Ah well, what can you do.
Yes, HvV is amazing when you don't have an AFKer or a team full of runners who just escape and run away from battle when they're the target. It needs some balance work still though but it's very fun.