2K on NBA 2K18 Switch sales: "Very pleased with the performance so far"

Oct 25, 2017
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#1
https://seekingalpha.com/article/41...-results-earnings-call-transcript?part=single

Visual Concepts was lauded for the title's exciting new features including this year's edition of the neighborhood, which for the first time enables gamers to explore and play in an immersive live world NBA environment. Today, NBA 2K18 is sold in over six million units and both sell-in and sell-through of the title have grown more than 20% over the prior year's release, including a significant increase in digitally-delivered sales.

In addition to versions for X-Box, PlayStation, and PC, NBA 2K18 is our debut offering for the Nintendo Switch. So far, we're very pleased with the title's performance on this new platform and we anticipate continued strong demand across all platforms heading into the holiday season. Along with growth in game sales, our NBA 2K series continues to benefit from increasing engagement and recurrent consumer spending.
Also, there's this answer for a question about Rockstar on Switch beyond L.A. Noire

Mike Hickey - The Benchmark Co. LLC

Yeah. Fair enough. Good. I guess, under the theme of extending your player base, Rockstar is obviously preparing to launch L.A. Noire for the Switch. Curious how you think about the opportunity for other Rockstar content on that platform?

[...]

Strauss H. Zelnick - Take-Two Interactive Software, Inc.

Yeah. So, in terms of our other titles for the Switch from Rockstar. Rockstar hasn't made any announcements yet. And of course, as you know, our labels make announcements about what's coming out. We don't intend to do that on these calls. But clearly, the installed base for Switch has grown rapidly and it's potentially an exciting platform. We've already put out a title for basketball. So, we are supportive of the platform corporately.
Slam me if old
 
Oct 25, 2017
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#3
And here I thought that Fifa 18 proved that all third party must find failures on a Nintendo consoles no matter the circumstances. At least that's what experts told me.
 
Oct 26, 2017
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#5
I used my one refund on the Nintendo E-Shop courtesy of customer support to get my money back on this one. Was not a fan of this port, was utterly broken at launch, no idea where it’s at right now.

So what happened with FIFA 18 then?
EA said they’re not going to support the Switch again anytime soon, so take that as you will.

EDIT: Sorry, misread the article I originally read. They’re waiting to see how the Switch performs after a year on the market to decide if they’re going to move forward with more support. Sounds like it’s still up in the air meaning FIFA didn’t exactly cement their confidence in the console (but of course, EA is known for high expectations and what not).
 
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Oct 25, 2017
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#6
The game didn't even have the same physical release than the other versions. It is very good to here and a good sign of further 2K support.
 
Oct 25, 2017
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#12
So what happened with FIFA 18 then?
Good question. The NBA2k18 wasn't some sort of shining beacon of quality when compared to the FIFA port either, so there's some other disconnect. Perhaps the Switch has attracted a more mainstream audience in US, while Europe has a more niche-oriented core audience? Alternatively, maybe EA and Take-Two's expectations were different, and maybe 2k18 is also about 2%-3% of total sales. The latter option sounds implausible, though.

2k18 wasn't missing parts like fifa
But it was. NBA2k18 missed online with friends for a couple of weeks before it got patched in.

I expect 100k+ for this. Everyone is overperforming on Switch except maybe FIFA.
Didn't we hear that 2k18 total sales were over 6 million? 100k+ would mean only 2% of total sales, which I don't think quite warrants the "very pleased." I think you can go a decent bit higher, at least over 200k.
 

KCS

Member
Oct 27, 2017
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#19
While Ubisoft was able to sell 20% of its software for the quarter on the back of Switch I don't expect the same for a basketball game. 2-5% is the best I think Switch can do right now.
 
Oct 25, 2017
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#20
With FIFA, what else can you expect from EA?

I assume knowing that nba2k and la noire are related, is a fact known from the hardcore but i have more confidence in them. Especially compared to, 'we have to release this one game yearly but we are still waiting to see if something develops'.

Every year that passes by without your games, i more time for me to find a game or series i like.
 

KCS

Member
Oct 27, 2017
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#27
Considering they're launching specific ads for the physical Switch release during basketball game now, I think the sales percentage is a bit higher if they're trying to market it harder.
I was thinking more along the lines of previous Nintendo hardware, which barely reach even 1%. Switch is a monster, even the Wii couldn't deliver numbers like this I think. If they are heavily advertising the Switch version, I could see 10% of sales then, which is still absurd.
 
Oct 25, 2017
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#28
My bad, misread the article as saying where the FIFA 18 sales are in one full year. That makes more sense, so maybe there’s a chance we get another FIFA on Switch.
Not launching another FIFA next year is the ultimate message that they're not supporting the system. Once they make that decision, it's basically over for the Switch generation in terms of EA support. I personally don't think they will pull away that hard, and I do expect FIFA to come next year.

I was thinking more along the lines of previous Nintendo hardware, which barely reach even 1%. Switch is a monster, even the Wii couldn't deliver numbers like this I think. If they are heavily advertising the Switch version, I could see 10% of sales then, which is still absurd.
I think 5%-10% is a reasonable range in which to expect the NBA sales personally. That would mean 300k-600k of sales, a great number that will rise as the holidays go on, and also promises good things for next year as more people get a Switch.
 
Oct 28, 2017
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#30
I think EA's expectations for FIFA are way bigger than 2k's expectations for NBA 2k.
If so, too bad they didn't act accordingly (beyond lack of ability to play online with friends, things like availability of physical version in various EU countries on day/week 1)
 
Oct 25, 2017
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#31
The SD requirement didn't have a negative influence on sales then.
I personally believe this is an issue quite like DLC was. People complained a lot, but in the end there was no visible impact on the performance of titles that people complained about. I think most people see a micro-sd card as a reasonable investment and don't let it influence their purchasing behaviour.
 
Oct 25, 2017
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#32
Fifa Switch was called a bomba because it sold about the same as the PS3/X360 Legacy Edition in Europe. It is dismissing the fact that these versions are still selling well. The PS3 version is a million-seller for example and that would be a good result for a first iteration.
 
Oct 25, 2017
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#33
Fifa Switch was called a bomba because it sold about the same as the PS3/X360 Legacy Edition in Europe. It is dismissing the fact that these versions are still selling well. The PS3 version is a million-seller for example and that would be a good result for a first iteration.
How the hell.
 
Oct 25, 2017
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#37
PS3 was massive in Europe last gen. As a result, even the legacy sales of PS3 will be quite sizeable.

Maybe people are jumping the gun on fifa?

EA haven't actually said its performed badly.
i think there's some truth to that. On the other hand, EA didn't want to say it was a success either, so I think they are awaiting the SKU's legs to judge its ultimate performance (hence the "wait for Switch to be a full year on the market" I think).
 

KCS

Member
Oct 27, 2017
562
0
#38
Maybe people are jumping the gun on fifa?

EA haven't actually said its performed badly.
Xenoverse 2 was sold out for weeks in Japan because Bamco under shipped the crap out of it. It also was consistently in the top 10-top20 charts worldwide on eshop. FIFA has none of that hype going for it, and only really topped European charts, as DBZ has worldwide appeal.
 
Oct 25, 2017
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#41
Xenoverse 2 was sold out for weeks in Japan because Bamco under shipped the crap out of it. It also was consistently in the top 10-top20 charts worldwide on eshop. FIFA has none of that hype going for it, and only really topped European charts, as DBZ has worldwide appeal.
FIFA 18 actually was supply constrained for about a week in a number of countries in Europe, including Germany and UK (to some extent).
 
Oct 25, 2017
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#43
Xenoverse 2 was sold out for weeks in Japan because Bamco under shipped the crap out of it. It also was consistently in the top 10-top20 charts worldwide on eshop. FIFA has none of that hype going for it, and only really topped European charts, as DBZ has worldwide appeal.
It is doing quite good in Japan too. It is around 25k, while the PS4 is at 85k, the PS3 <5k and the XBO isn't charting.
 
Oct 25, 2017
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#44
It is doing quite good in Japan too. It is around 25k, while the PS4 is at 85k, the PS3 <5k and the XBO isn't charting.
As of last week according to Famitsu:
Code:
30./26. [NSW] Dragon Ball: Xenoverse 2 for Nintendo Switch <FTG> (Bandai Namco Games) {2017.09.07} (¥6.800) - 1.879 / 47.098 <80-100%> (-7%)
Edit: But you're probably talking about FIFA now that I look at it again.
 
Oct 27, 2017
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#46
Xenoverse 2 was sold out for weeks in Japan because Bamco under shipped the crap out of it. It also was consistently in the top 10-top20 charts worldwide on eshop. FIFA has none of that hype going for it, and only really topped European charts, as DBZ has worldwide appeal.
Does it? And FIFA doesn't? Football is a game that's popular everywhere except US.
I only ever read stuff about DBZ on videogame forums with strong American presence. There are some hardcore anime fans here in central Europe but other than that the franchise is basically nonexistent around here. I believe that's true for the whole of Europe (could be wrong there).
 
Oct 25, 2017
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#47
As of last week according to Famitsu:
Code:
30./26. [NSW] Dragon Ball: Xenoverse 2 for Nintendo Switch <FTG> (Bandai Namco Games) {2017.09.07} (¥6.800) - 1.879 / 47.098 <80-100%> (-7%)
Edit: But you're probably talking about FIFA now that I look at it again.
I was talking about Fifa ^^
 
Oct 28, 2017
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#48
PS3 was massive in Europe last gen. As a result, even the legacy sales of PS3 will be quite sizeable.


i think there's some truth to that. On the other hand, EA didn't want to say it was a success either, so I think they are awaiting the SKU's legs to judge its ultimate performance (hence the "wait for Switch to be a full year on the market" I think).
Exactly what I think, they want to see the legs, especially during the holidays.
 
Oct 28, 2017
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#50
Aren't EA contractually obligated to put a FIFA on every console? I wouldn't be surpirsed if this was just them fulfilling their end of the deal and that's the end of it.

However what I will say from experience is that in the UK I know a bunch of people that buy consoles based on a few factors. Does it have FIFA? Does it have shooters and GTA? Are the graphics good?

The Switch isn't really on their radar. Now I imagine the market for FIFA in the UK is huge, and if it's not going to sell here then that's a big drawback. If Europe is even remotely similar to the UK market then I can see why FIFA failed on Switch.