I was at home watching Dr Who on channel 11, Chicago's local PBS station, when it happened. The whole thing was surreal. There were no message boards to go to and no breaking news websites at the time so there was no way to know what had happened until the news the next day.
Just a douche's prank. Probably a huge wasted opportunity.
If you could guarantee 90 seconds of airtime to anybody in the world to do or say any message they wanted on a national US broadcast, how much would that be worth?
I recognise that face but had no idea what it was connected to. That's neat and they never caught the person either, wonder how hard they tried.