Ace Research Institute analyst Hideki Yasuda, who is well known in Japan for his analysis and predictions on the gaming market, doesn't agree with the perception that the Switch isn't selling well, as he mentioned in his report published today.
Yasuda-san explains that with 14.49 million units shipped in the first three quarters of the fiscal year and 32.28 million units shipped in the console's lifetime, the dropped annual forecast is causing people to misunderstand that the Switch isn't selling well.
In reality, according to Yasuda-san, it's selling at a quite high pace. Compared to the PS4, which is the most successful recent example, shipments at the eighth quarter of each console's lifetime are higher by three million in favor of the Switch.
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I think the key takeaway for Nintendo for this should be to not be so ambitious with their forecasts. A missed one like this can sour the narrative for them even when they are doing well, as the Switch so clearly is.