It feels like there was no love behind it.
Destiny comparisons are the most apt. Even though Destiny 1 was gutted before release and had a non-story (up until The Taken King), it has a striking artistic and visual identity. From the world design to the different enemy races, everything was meticulously designed. From the distinct looks of the alien races, each unique, with a clear ideology behind it, to the post-post-apocalyptic worlds. Even the UI of that game had a ton of love poured into it.
In the end, even without a narrative, Destiny had a coherent, unique techno-fantasy world to fall back on. Anthem reminds me of Dawngate, EA's answer to LoL.