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In November 2006, Michael Pachter, Managing Director of Research for Wedbush Morgan Securities, predicted that Bully would not sell well enough over the upcoming holidays to warrant a sequel.[67] However, when his prediction turned out to be untrue, Pachter apologized to Rockstar Games and Take-Two Interactive, calling a potential sequel a "possibility".[68]
In November 2009, The Gaming Liberty interviewed musician Shawn Lee, who scored Bully, and was asked if he was scoring any more games in the near future; he responded, "Yes. It looks like I will be doing the soundtrack for Bully 2 in the not so distant future".[69][70]
In November 2011, in an interview with Gamasutra, Rockstar executive Dan Houser revealed that the studio might focus on a sequel for Bully after the release of Max Payne 3. "Contrary to a lot of people, we like to take a little bit of time at the end of a game before starting a sequel, so we can wait for the excitement or disappointment and everything else of the experience to shake down and really see what we should do in the next game," he said. "So we knew that we didn't want to start doing the Bully sequel instantly at that second with [Rockstar Vancouver] – even though it is a property that, like [Max Payne], we adore and might come back to in the future. There was just no impetus to do that then. So we said, 'You can do [Max Payne], and then we will see what we can do with Bully."[71][72]
In July 2012, Rockstar Vancouver was merged into Rockstar Toronto, and the staff was offered to join a different Rockstar studio.[73] In September 2013, Dan Houser said he has many different ideas for a Bully sequel.[74]
On 28 August 2017, concept art rumoured to be from the development of a sequel leaked online; it purported to show new characters and a run-down suburban home along with a few other bits of art; Rockstar Games did not comment.[75]
On 10 October 2018, alleged casting calls for a Bully sequel were revealed. These castings are to be auditioned at Spotlight in London, England, and shooting would commence on October 26, 2018 at Pinewood Studios, also located in London, and would be using motion capture technology.[76] Jessica Jefferies, casting director on this unknown title, confirmed via Twitter that the title she was referring to was not a sequel to Bully.[77]