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Can we talk about how absolutely dreadful the Microsoft ad for Devil May Cry V is?
- Thread starter DominicanGlory
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I am a simple man, Hinchy. I don't understand subtext, nuance, or anything in the neighborhood of an implication. Please include fine print expressing your intent in the most explicit manner possible in the future.
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That ad is actually horrible, the cringy voice acting making it even worse. I do like the one in the second post.
Fans already know about Devil May Cry. If anything this would make unfamiliar people curious as to what the hell this Devil May Cry is all about.
I saw the ad a while ago and thought it was great. I still do after watching it in the thread.
Yeah, that's probably my favorite part.
I don't know about everyone else but any add where someone prepares a salad by shooting the veggies to pieces is good in my book.
It's good from a fan perspective since it's dumb in the same way the games are... But it is pretty awful in terms of selling a game to someone who has never seen or heard of the series up to that point (which is the target audience of TV ads). I mean, what is the game? Cooking mama with guns? SimCity with monsters? Harvest Moon with a sword? And considering TV ads aren't supposed to be aimed at forum dwelling nerds like us (since we've been following the title for years at this point) I'd say it has definitely failed as a TV commercial.
Advtertising isn't meant to show you exactly what a product is and what it does anymore. It is supposed to sell you an ideal or a feeling. DMC is a power fantasy. The ad is selilng the feeling of supreme power DMC gives you. You are then meant to go look it up if you're interesting enough to want to know more.
I thought it was fun and memorable, the second one being the absolute key thing for advertising to get right every time considering how well trained we are to let adverts just wash over us without paying attention to them.
I think the typical "epic music over cutscenes with maybe a brief 3 second snippet of actual gameplay" trailers are so boring and done to death. I watched Captain Marvel in the cinema the other day and there were 2 ad's by Xbox and 1 by Sony and they were all the same shite.
I think the typical "epic music over cutscenes with maybe a brief 3 second snippet of actual gameplay" trailers are so boring and done to death. I watched Captain Marvel in the cinema the other day and there were 2 ad's by Xbox and 1 by Sony and they were all the same shite.
I thought it was great. It's OTT and is sure to get people at least interested in finding out what DMC 5 is.
I think it nailed it's desired goal in the 28 seconds it ran for.
Let me ask you this. 15 seconds of gameplay which most people on TV wouldn't pay much attention too versus this random and funny ad; what draws more attention?
I think it nailed it's desired goal in the 28 seconds it ran for.
Let me ask you this. 15 seconds of gameplay which most people on TV wouldn't pay much attention too versus this random and funny ad; what draws more attention?
After watching it, I immediately clicked play and watched it a second time, which speaks for itself. That's a good or at least effective commercial right there.
Yep, it's a pretty terrible ad. If I wasn't already interested in DMCV, this ad would've turned me off from the game.
It conveys nothing to me except how "lame" the game might be. If this is the type of advertisement DMCV has been getting, it's not a surprise its sales numbers aren't particularly good.
It conveys nothing to me except how "lame" the game might be. If this is the type of advertisement DMCV has been getting, it's not a surprise its sales numbers aren't particularly good.
Nah, that's a great ad. It fits the tone of DMC perfectly, its dumb and over-the-top. It maybe should hvae shown a bit of gameplay, but it stil tells you what you need to know. You slash,punch and shoot stuff.
I love how this narrative is forming, despite very little data being available at the moment (and there being pleanty of evidence to suggest that it is selling well). I hope this sells three million or more and the people so casually spouting this nonsense have to sit down and munch on some crow.
As for it conveying how "lame" the game is... I mean, it sells the style of DMC with laser precision. If you think that is lame, you will probably think the game is lame. For all intents and purposes, DMC IS lame. It is also hilarious, dumb fun (and extremely satisfying).
The data available isn't particularly good outside of PC, but obviously that doesn't mean it can't do well in its lifetime sales.
And I'm a DMC fan. I bought 5 day one. So I'm not sure what crow I'm supposed to be munching in?
This ad is extremely lame and doesn't remotely convey the game properly either. DMCs tone and style is far different than what this ad conveys, which is limited enough as is. In fact, I'd say this ad is targetted largely at existing fans rather than newcomers, as there's no actual selling point rather than context less CG that hopes you do further research without anything enticing you to actually do so.
This is terrible. You could use this exact ad for so many games. It really does nothing to highlight and sell DMCV specifically at all.
So, we have a week's worth of data for the physical copy of the game for two markets. Instantly, there is a big question mark around digital sales (which are becoming a more and more substantial part of the sales picture with every passing year). Japan's numbers are decent, the UK's numbers aren't excellent, but once again, we do not have the whole scope. Moreover, we know that it is selling pretty well on steam. We also have the vague statement from a Capcom producer saying that the sales "are not low".
So, what crow would you be obliged to munch on, then? Well, you stated that DMC5 isn't selling well. You stated it as if it was a fact. You don't have enough data to actually back up your statement, so it is a guess masquerading as a fact. Thus, if the game has sold well, you are going to have to sit down and munch on some crow.
I think there is a decent chance the game has sold quite well, but I would NEVER say "the game has sold well" when I don't have the data to back that claim up. I don't like making factual statements when I am not privy to the facts.
P.S. Of course, if you want you could always edit your post for accuracy. You could change "...it's not a surprise its sales numbers aren't particularly good" to something like "...it's not a surprise that the very limited sales numbers we have received so far aren't particularly good". Though that isn't quite as punchy, is it? ;)
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