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EA on the backlash against women in Battlefield V: ‘Accept it or don’t buy the game’

Oct 25, 2017
1,631
#1
This thread is about EA's response to misogynistic backlash over Battlefield V featuring female characters - not about your personal unrelated complaints about Battlefield V or its customization system in general. Do not enter this thread to dismiss the existence of misogynistic backlash over the game featuring female characters.
https://www.theverge.com/2018/6/12/17453728/ea-women-in-battlefield-v-backlash-response

Battlefield V’s decision to prominently feature women in combat as part of its World War II setting may have angered some gamers online — who responded to the inclusion of female soldiers with the #NotMyBattlefield hashtag — but developers at Electronic Arts and DICE remain unmoved by the reaction.
In an interview with Gamasutra, EA chief creative officer Patrick Söderlund says that the developer is uninterested in taking flak for diversifying the gaming space. “We stand up for the cause, because I think those people who don’t understand it, well, you have two choices: either accept it or don’t buy the game,” he says. “I’m fine with either or.” According to Söderlund, the dev team itself also pushed for women in Battlefield V
Many of those who used the #NotMyBattlefield hashtag complained that the inclusion of women was “historically inaccurate,” despite women playing a variety of roles during WWII as everything from fighter pilots to snipers. Söderlund found the response to be both ignorant and beside the point. "These are people who are uneducated — they don’t understand that this is a plausible scenario, and listen: this is a game,” he says.
 
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Oct 25, 2017
1,963
#13
EA must be thrilled that this is their controversy this time.
Much easier to manage. You just make the online assholes look like idiots, last year's was a lost battle to begin with.
 
Oct 27, 2017
3,683
OR
#19
EA is such a weird company.

They do things like this that have us singing praises, then they turn around and shit all over their Star Wars exclusive license or pump out cookie cutter sports games or test heinous lootbox implementations.
 

Deleted member 11093

User requested account closure
Member
Oct 27, 2017
9,095
#21
Good on them. I've made sure to make my company females all the way through and to never pick the male option, I'm sure these idiots will still buy the game so I'm hoping to make their "immersive" experience as miserable as possible.
 
Jun 11, 2018
9
SD
#23
Make your own game if you don't like it. I can't wait for a day where it doesn't matter who the characters are. It shouldn't matter. As long as it's a good game and has a good story, who cares?
 

Zing

Banned
Member
Oct 29, 2017
1,772
#26
What on earth? Are people sincerely using a #notmybattlefield tag? No, it simply must be trolling, right?
 
Oct 25, 2017
738
#27
Nice work EA. It's good to see a big publisher pushing back against the misogynist and ableist bullshit that followed that reveal. Will be buying for the first time since BF3.
 

Gaz

Member
Oct 27, 2017
902
UK
#30
EA are a shit company. This is what the internet is mad at? Women in a game? After all the bullshit EA Pull? Pathetic.
 

Deleted member 11093

User requested account closure
Member
Oct 27, 2017
9,095
#33
EA is such a weird company.

They do things like this that have us singing praises, then they turn around and shit all over their Star Wars exclusive license or pump out cookie cutter sports games or test heinous lootbox implementations.
You could still be greedy company that exploits weak minded kids with rich parent and still not be a misogynistic company.. it's not all black and white.
 
Oct 25, 2017
1,697
#38
Very simple and good response. Fuck these people.

The amount of sexist comments I've seen on Youtube about this is sickening.
I have given up on reading YouTube comments long ago. Probably would get an aneurysm, if I kept reading them.
 
Oct 27, 2017
3,683
OR
#39
You could still be greedy company that exploits weak minded kids with rich parent and still not be a misogynistic company.. it's not all black and white.
Oh I know, it's just fun to see the back and forth opinion swings.

This is a good stance, and I applaud them for it.
 
Oct 25, 2017
1,148
#40
I'm going to be buying this game if I like it or not at this point. Good on the devs. No beating around the bush here, people who are pissed are either closet or blatant sexists, plain and simple.
 
Oct 25, 2017
2,252
US, California
#43
I hate to say that I'm not surprised some group out there would have a problem with this. You'd think in 2018 this would no longer be such a thing but with the internet and social media, someone will always push against the popular and "right" option just to stand out.

Good on EA for what they said.