Multi-hyphenate Eva Longoria has landed the directing job for Flamin' Hot, the Fox Searchlight biopic about Richard Montanez who created the spicy Flamin' Hot Cheetos. DeVon Franklin will produce the pic under his Franklin Entertainment label, which is currently under a production deal at Fox.
Longoria reportedly beat out multiple directors for the job after impressing Franklin and Fox with her authentic approach to portraying Richard and Judy Montanez inspiring story. Richard rose from humble beginnings to achieve the American Dream. The son of a Mexican immigrant, Richard was a Janitor at Frito Lay when he came up with the idea for Flamin' Hot Cheetos. His creation, inspired by the flavors of his community, revitalized Frito-Lay and disrupted the food industry, creating a pop culture phenomenon that continues today.
Fat4all your time has come!