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FIFA and EA Sports end their partnership

poklane

poklane

Member
Oct 25, 2017
27,932
the Netherlands
It's official now:


To football fans everywhere,


I want to start by thanking this incredible community of more than 150 million fans for helping build the world's biggest football entertainment platform - EA SPORTS™ FIFA.


After nearly 30 years of creating genre-defining interactive football experiences, we will soon begin an exciting new era.


Next year, EA SPORTS FC will become the future of football from EA SPORTS. Alongside our 300+ license partners across the sport, we're ready to take global football experiences to new heights, on behalf of all football fans around the world.


Everything you love about our games will be part of EA SPORTS FC – the same great experiences, modes, leagues, tournaments, clubs and athletes will be there. Ultimate Team, Career Mode, Pro Clubs and VOLTA Football will all be there. Our unique licensing portfolio of more than 19,000+ players, 700+ teams, 100+ stadiums and 30 leagues that we've continued to invest in for decades will still be there, uniquely in EA SPORTS FC. That includes exclusive partnerships with the Premier League, LaLiga, Bundesliga, Serie A, the MLS – and more to come.


This new independent platform will bring fresh opportunity – to innovate, create and evolve. This is much more than just a change of symbol - as EA SPORTS, we're committed to ensuring EA SPORTS FC is a symbol of change. We're dedicated to meaningfully reinvesting in the sport, and we're excited to work with a large and increasing number of partners to expand to new authentic experiences that bring joy, inclusivity and immersion to a global community of fans. I look forward to sharing more detail on these plans in the coming months.


EA SPORTS FC will allow us to realize this future and much more…but not before we deliver our most expansive game ever with our current naming rights partner, FIFA, for one more year. We are committed to ensuring the next FIFA is our best ever, with more features, game modes, World Cup content, clubs, leagues, competitions, and players than any FIFA title before.


We're incredibly excited to build the future of global football with all of you, and will be happy to share more info on EA SPORTS FC in Summer 2023. The future of the sport is very big and bright, and football fandom is reaching across every corner of the world. Global football has been part of EA SPORTS for nearly thirty years - and today, we're ensuring that it will be for decades to come.


We exist to create the future of football fandom – whether virtual or real, digital or physical, it's all football. Thank you for your continued support.
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www.ea.com

Welcome to the Club - EA SPORTS FC™ is the Future of Interactive Football

A New Era Begins in 2023 - After EA SPORTS Delivers Most Expansive FIFA Ever This Year
www.ea.com www.ea.com
 
nolifebr

nolifebr

Banned
Sep 1, 2018
11,465
Curitiba/BR
www.ea.com

Welcome to the Club - EA SPORTS FC™ is the Future of Interactive Football

A New Era Begins in 2023 - After EA SPORTS Delivers Most Expansive FIFA Ever This Year
www.ea.com www.ea.com

To football fans everywhere,

I want to start by thanking this incredible community of more than 150 million fans for helping build the world's biggest football entertainment platform - EA SPORTS™ FIFA.

After nearly 30 years of creating genre-defining interactive football experiences, we will soon begin an exciting new era.

Next year, EA SPORTS FC will become the future of football from EA SPORTS. Alongside our 300+ license partners across the sport, we're ready to take global football experiences to new heights, on behalf of all football fans around the world.

Everything you love about our games will be part of EA SPORTS FC – the same great experiences, modes, leagues, tournaments, clubs and athletes will be there. Ultimate Team, Career Mode, Pro Clubs and VOLTA Football will all be there. Our unique licensing portfolio of more than 19,000+ players, 700+ teams, 100+ stadiums and 30 leagues that we've continued to invest in for decades will still be there, uniquely in EA SPORTS FC. That includes exclusive partnerships with the Premier League, LaLiga, Bundesliga, Serie A, the MLS – and more to come.

This new independent platform will bring fresh opportunity – to innovate, create and evolve. This is much more than just a change of symbol - as EA SPORTS, we're committed to ensuring EA SPORTS FC is a symbol of change. We're dedicated to meaningfully reinvesting in the sport, and we're excited to work with a large and increasing number of partners to expand to new authentic experiences that bring joy, inclusivity and immersion to a global community of fans. I look forward to sharing more detail on these plans in the coming months.

EA SPORTS FC will allow us to realize this future and much more…but not before we deliver our most expansive game ever with our current naming rights partner, FIFA, for one more year. We are committed to ensuring the next FIFA is our best ever, with more features, game modes, World Cup content, clubs, leagues, competitions, and players than any FIFA title before.

We're incredibly excited to build the future of global football with all of you, and will be happy to share more info on EA SPORTS FC in Summer 2023. The future of the sport is very big and bright, and football fandom is reaching across every corner of the world. Global football has been part of EA SPORTS for nearly thirty years - and today, we're ensuring that it will be for decades to come.

We exist to create the future of football fandom – whether virtual or real, digital or physical, it's all football. Thank you for your continued support.

- Cam Weber, EVP, Group GM EA SPORTS & Racing
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Patitoloco

Patitoloco

Member
Oct 27, 2017
23,695
Cool, get fucked FIFA (org)

Also, this:
We are committed to ensuring the next FIFA is our best ever, with more features, game modes, World Cup content, clubs, leagues, competitions, and players than any FIFA title before.
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This kinda confirms new modes and World Cup for FIFA 23, which is cool.
 
Milennia

Milennia

Prophet of Truth - Community Resetter
Member
Oct 25, 2017
18,254
Couldn't get a better name? even just saying football club looks better
 
zuf

zuf

Member
Oct 25, 2017
2,894
Doesn't have the same ring to it. I guess everyone will still call it FIFA anyway.
 
Kouriozan

Kouriozan

Member
Oct 25, 2017
21,124
Seems unlikely but this made me think of the Harvest Moon/Story of Seasons situation, meaning FIFA could make games called FIFA now while EA Sports continues but with the new name.
 
Aurora

Aurora

Member
Jul 22, 2018
1,367
Lemuria
emiliolargo said:
Probably for Club de Futbol
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AuthenticM said:
what does the FC stand for?
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d9dad59d2865cd3c9353a654930e9bde.png
 

Deleted member11191

Banned
Mar 29, 2022
1,282
Text by NY Times

After almost three decades, one of the most successful commercial relationships in sports is over.

Months of tense negotiations between the video-game maker Electronic Arts and FIFA, soccer's global governing body, ended without an agreement to extend a partnership that had created not so much a wildly popular game as a cultural phenomenon.

The current deal, which was to end after this year's World Cup in Qatar, has been adjusted to run through to the Women's World Cup next summer. But once that tournament is over, company officials confirmed, 150 million FIFA video game players will have to get used to a new name for the series: EA Sports FC.

The game itself will not change much. Most of the world's famous clubs and stars will still be playable because of separate licensing deals with their teams and leagues, even though the World Cup itself and other FIFA-controlled events will no longer be included. Still, the continuation of the game does not alter the seismic nature of the rebranding.
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Brot

Brot

Member
Oct 25, 2017
6,068
the edge
Good move by EA. Ditch the name, save the money for the license and fans will still call it FIFA anyway.
 

Raigor

Member
May 14, 2020
15,146
Good.

If they can use at least 50% of the money they are saving each year for the license to improve the series it's going to be a massive win for EA and the fans.

FIFA asking $250m/year for a fucking name can get fucked.
 
hmp

hmp

Member
Mar 29, 2022
515
the World Cup mode was always a highlight of Ultimate Team. Shame that we won't get that anymore, but FIFA can get fucked
 
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