-
Ever wanted an RSS feed of all your favorite gaming news sites? Go check out our new Gaming Headlines feed! Read more about it here.
-
We have made minor adjustments to how the search bar works on ResetEra. You can read about the changes here.
GameIndustry.Biz: Major shift to digital happening in UK
- Thread starter Mpl90
- Start date
I'm honestly shocked. Pricing here for digital is sooooo absurdly high compared to getting it online from somewhere like Amazon
People being lazy should never be shocking. Going online and searching for a place outside the UK that can sell the game cheaper is much more demanding.
It's mentioned in the article, but the past couple of years the sharp reduction in physical versions over digital has dried up.
There's still a slight premium on digital downloads through the stores, but its no longer within the 'ridiculous' category or £15+ as it was before.
Maybe something akin to £5-£10.
Wow. @ this in particular:
"However, according to the data shown to us, some of these games were actually up over their previous titles due to the significant increase in downloading."
This is great news actually, and makes the analysis we do in the PAL charts thread a little pointless :)
It's also great news for publishers as they keep a much larger chunk of the pie digitally compared to retail.
"However, according to the data shown to us, some of these games were actually up over their previous titles due to the significant increase in downloading."
This is great news actually, and makes the analysis we do in the PAL charts thread a little pointless :)
It's also great news for publishers as they keep a much larger chunk of the pie digitally compared to retail.
my friends from the UK just buy from cdkeys.com or greenmangaming and such like basically every other person I know.
Very surprising to me. Almost none of my RL friends buy AAA games digital because of price and because you can't sell them. I can't imagine most cash-strapped teens are going digital...unless they're just using daddy's credit card.
I'd say your average FIFA and AAA consumer is probably not that price savvy compared to people who frequent gaming communities.
This is good news...seems a lot of the Dooom and gloom over games being down is not as simple.
Makes me curious how gt sport did overall.
Makes me curious how gt sport did overall.
I'd like something to be done so the trackers can get the information from the digital retailers.
Seems unlikely right now though.
Seems unlikely right now though.
This is key. It's super hard to call bombas now with only the UK data.
I'm not surprised. We're a nation of convenience shoppers OR a nation of bargain hunters. Look at how successful the supermarkets have been at moving into the higher margin convenience store sector, while the other half of the market is being eaten up by discounters at the lower end. The market for premium, convenient products is massive.
OP
OP
This is probably the thing that shocks me the most. I sincerly thought that, while digital was obviously growing, it couldn't be growing as much as elsewhere due to the prices. And yet, here we are.
Or maybe the price still plays a role, and the shift to digital is even stronger elsewhere (like US).
I think the main discussion here is digital console games. PC games retail has been dead for years.
you can buy digital console game codes for cheaper as well.
you can even buy entire xbox/psn accounts with the games added to them for usually half the price of the physical game
I haven't bought a physical game since Soul Sacrifice (not Delta). I know that I'm missing out on the "value" of resale, but I never know when I'll pick something up again and with digital it's just there (mostly, revoked liscenses aside).
One of the giveaways for this was stubbornly high digital pricing, if the games weren't selling at those prices on launch day then publishers would have brought them more in line with retail pricing (£40-43 at launch). That they don't feel the need to shows that people are buying anyway.
I'm surprised people can afford to pay £50-55 for a new digital release, I can't even afford £40 retail!
A lot of people still believe in the old digital = 20% rhetoric from a couple of years back.
Digital share has actually grown at a really fast rate in the past couple of years and there are some games that quite literally have more than 50% of their unit sales come from digital download in the first week / month.
The average is now well into the mid 30% range.
Digital also drives higher ASP's too with a lot of core gamers opting to buy the special editions that include the season pass or the upcoming DLC etc... This is especially true among online service games.
Digital share has actually grown at a really fast rate in the past couple of years and there are some games that quite literally have more than 50% of their unit sales come from digital download in the first week / month.
The average is now well into the mid 30% range.
Digital also drives higher ASP's too with a lot of core gamers opting to buy the special editions that include the season pass or the upcoming DLC etc... This is especially true among online service games.
Publishers getting away with murder with those prices. I won't be going digital on console until prices are much closer to what steam offers.
Think Destiny 2 is a prime example of probably going 50/50 or even more.
