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Oct 25, 2017
7,987
México
Doesn't that mean lighting, stabilizers & tripods?

And the software is probably Photoshop or Final Cut Pro.
O7RwV2t.png


https://m.dpreview.com/videos/7189460551/video-those-shot-on-iphone-ads-are-not-what-they-seem
 

Creamie

Avenger
Nov 14, 2017
543
Yeah, this was super implied it was taken from this phone. If it wasn't, then why the hell is he pretending to take a selfie?
 

KHarvey16

Banned
Oct 27, 2017
9,193
Lol, do you work for Huawei or something?

The way the ad is framed is very clearly meant to lead you to believe the image is from the phone camera, it's pretty insane that you think otherwise honestly.

Not sure what your point is here. Even without 'actual footage from phone' its still trying to mislead. The square box is the ai smart feature.

Just like the food in a commercial isn't real or you can't really do donuts in the city center in your Hyundai this isn't new, unique or unexpected. I don't think it matters regardless of who does it because no one watches that ad and expects the photos that flash by are taken by a phone.
 

Airegin

Member
Dec 10, 2017
3,900
Fast food burgers look like dogshit in real life, don't hear many people complaining about that.
 

Aurongel

Attempted to circumvent ban with alt account
Banned
Oct 28, 2017
7,065
Photography can be very difficult to discuss the ethics of with regards to advertising like this. Apple certainly isn't in the legal wrong because the sensor on the phone itself is technically capturing the image albeit filtered through equipment no consumer would be in the business of owning. Similarly, color graded photography and manipulated images are something we as a society signed off on in commercialism a long, long time ago.

I think the only thing here that makes this skeevy are examples like this which are clearly done on DSLR's.

Hell, Canon recently shot an ad that utilized stills taken by a Nikon D800.
 
Jul 18, 2018
5,862
I'm not sure what that photographer did, but those people look like they're CG-people.
Got to love the airbrush,sharpening, etc tool in photoshop xD. I love it when amateur photographers give back photos of events and they over do soft brush etc everyone, end up looking like a mannequin.
But i just came back from the UAE, and this seems to be a common thing among their blown up ad's, posters and video murals etc
 

Dekuman

Member
Oct 27, 2017
19,026
Don't buy their phones. This company stole from Nortel and cost thousands of jobs in Canada and the US