Kristin Carnage was making her way through a city in World of Warcraft when a stranger stopped her female avatar. The stranger, a male avatar, opened a trade window with Carnage and moved, in her words, "a ton of gold" in his section of the trade box. For a while afterward, he offered to help run her through content and sent her toys through World of Warcraft's in-game mail service.
To prove the existence of a virtual sugar daddy economy, players still point to a moment in MMO history that took place on Craigslist. In 2007, a 31-year old woman offered sex in exchange for gold in World of Warcraft. "I need 5,000 world of gold for my epic flying mount," she wrote. "In return, you can mount me." After the WoW community circulated her post, the Craigslister returned to write that she received her epic mount in an hour "while all of you idiots probably spent hundreds of hours farming for yours." The ad and its societal implications have haunted female MMO players for nine years.
While about 40% of MMO-players are women, men are much more likelyto gender-bend with their avatars. That creates the impression in many MMOs that more women play than actually do. Some men interviewed took advantage of this, using female avatars in hopes of receiving favors from horny male strangers.
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I'm not someone that plays a lot of MMO, but when I did I had no idea "Sugar Daddies" were even a thing. Still, the whole thing is fascinating, and creepy.