Maybe I'm missing something he's done recently, but he *never* plays single player games. That isn't his audience.
Yeah, that's true and fair. Though I don't think lack of competition is necessarily a dealbreaker for his audience. He's been playing through Minecraft the past few days, which doesn't have that same exact kind of competition either.
Yep. One of the biggest streamers in the world right now is gonna be the only person to play the whole campaign on video. His audience will be there and so will be tons of new people interested in the game. Add to that all the clips, the YouTube videos and whatnot this generates, and it's safe to say millions of people will be exposed to Ninja playing Gears 5 in one way or another. And it's a game that kinda already sells itself, what with the fact you can get Game Pass for a dollar and play it.