I'm not one to call bombas, but this really looks like one.
It makes a terrible job of telling you that this is in the same universe as Spidey or Venom, basically all you have is "In association with Marvel", a small glimpse at (WTF, Raimi suit from the PS4 videogame) Spidey and Michael Keaton cameo at the end? Venom had its own star power in the character, but this has barely nothing to stand on.
Good cast though, it's a shame Matt Smith is only cast in villain roles lol
EDIT: Also, fuck Sony Pictures with their trailers, because I'm 99% sure the Keaton cameo is the post-credits scene.