More at the linkThat's not one, not two (for SLI), but six GeForce GTX 1080 cards priced at $6,700. That's a $3,700 premium over buying the cards at what NVIDIA markets them for an MSRP. We're actually in a strange period where Tech reviewers essentially have no reason to even review GPUs currently and subsequently recommend any, due to complete lack of value proposition at these prices. We have no idea how long this gouging is going to last, but there's at least one manufacturer apparently trying to do something about it and that's NVIDIA.
You'll have to excuse our weak German translation skills. Regardless, if information recently published from tech site ComputerBase is correct, it seems at least in Europe, NVIDIA is directly asking etailers to limit the number of cards that can wind up in any one customer's hands. The suggested limit is two, which given the current situation seems fair. But is it enough?
https://hothardware.com/news/nvidia-tells-retailers-to-sell-to-gamers-not-cryptominers