Yes but culturally each country has remained very different in Europe - primarily due to the different languages almost keeping invisible borders between the countries despite the EU progression.
Xbox does particularly well in the English-speaking 'Anglosphere' - but when it comes to localisation it's a joke, a big reason why they have so little success in non-English speaking countries. Boot up the Xbox One in France for example, and you'll see a mish-mash of English and French used all over the home screen and store, it's an absolute mess. Americans wouldn't settle for that if it were the other way around, not sure why Microsoft thinks other countries would find it acceptable. On the flip-side, Sony has always been excellent at localisation, not just in terms of translation, but also localised marketing, and even first party games aimed at specific regions.
