With hundreds of thousands of people flocking to torrent and streaming sites, the premiere of Game of Thrones' final season has once again ignited a piracy feast. This morning over 120,000 BitTorrent users are actively sharing copies of the episode, and that's just the tip of the iceberg.
Yesterday the eighth and final season of Game of Thrones premiered, generating a massive demand on both legal and less-authorized channels.
The first episode came out a few hours early for some people on DirectTV Now, adding to the long history of Game of Thrones leaks.
Not much later, the season premiere was also widely available on various pirate sites. The first pirate releases were not sourced from the leak, however. They came from Amazon and were put online just minutes the show officially became available online.
Traditionally, Game of Thrones has been the most pirated TV-show in history, and it soon became apparent that this may also be the case with the final season.
At the time of writing, more than 120,000 people are actively sharing one of the three most-popular torrents. And at The Pirate Bay, the five most popular releases are all Game of Thrones episodes.
Like every year, the total number of downloads is eventually expected to run to several million per episode.
Part of this unofficial audience prefers piracy over a paid subscription. However, the fact that pirate copies are available before the official release in many countries doesn't help either.
In absolute numbers, there are fewer people sharing the episodes via BitTorrent than a few years ago. The absolute record dates back to 2015, when over a quarter million people were simultaneously sharing a single file. This is in part because the piracy ecosystem has evolved.
HBO and other related rightsholders are already working hard to take fresh links offline, or at least remove them from search engines, but history has shown that putting a serious dent in Game of Thrones piracy isn't easy.