I can't find stats but I imagine that as a % 4k market share is still fairly low overall - well below half (even though it would be a high % of TV's bought new). In two/three years a much greater number of people will have upgraded. This shows a graph but can't comment on reliability as finding a more reliable source is proving difficult. https://www.broadbandtvnews.com/2015/03/10/4k-tv-ownership-in-us-will-reach-10-by-2016/What is it now? A quick look on Curry's and there are 45 full HD sets (half of which are small sets) and 240 UHD sets (229 of which are HDR comp) I very much doubt anyone's talking about 4k in three years time.
It is definitely mainstream but has a way to go. Not that I think this is a major factor in next gen launch date.
This is more reliable and backs up this assertion: https://www.ibc.org/consumption/uhd-the-race-for-adoption-/1890.article
Adoption isn't at a super high rate yet. Though prices dropping rapidly will help.
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