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Satya Nadella on Future of Xbox
- Thread starter Rychu
- Start date
Xbox is probably their second biggest brand after Windows. They'd be crazy to drop it.
Edit: nvm probably not biggest brand but if you take away Xbox, Microsoft doesn't really have a lot compared to Google or Apple in terms of hardware.
Edit: nvm probably not biggest brand but if you take away Xbox, Microsoft doesn't really have a lot compared to Google or Apple in terms of hardware.
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I wonder if they count people who access Xbox Live via Windows 10 as part of their 53 million Xbox Live members.
Not sure what to make of the quote. I hope that's a good thing.
What other brands do they have? Is Office a brand?
What other brands do they have? Is Office a brand?
Also, where does Zune place in these power rankings? :P
I'm honestly surprised there's no DLC in MS Office. Fonts, templates and other features that are generally paid outside the MS Office needs to be included in MS Office directly, compensating the font creators for each purchase while making their own cut.
Until they start releasing separate numbers I think it would be a safe assumption to make.
... Office is bigger than Xbox by literally any stretch of the imagination. I'm not even getting into Skype and Azure either.
They do, I believe.
Forgot about Office. But I was just thinking of all the brands they've gone through. Windows Phone (multiple times), Zune, Kin, Band. Compared to other big tech companies like Google or Apple, they don't have much. If you take away Xbox, you'd just have Windows, Office, and possibly Surface depending on how long that can do well.
Oh shit I forgot about Azure and Skype. Well I mean, let's specify hardware then.
Office is very much a brand and possibly just as big as Windows itself thanks to the name being a front for Azure and Exchange as well.
Consumer facing brand probably. Exchange, Office, SQL, Azure probably bring them in more money than the Xbox division.
I've been loving my Xbox X. If MS keeps up the good job they've doing going to the X4, I'll be there day 1
Zune died with Xbox Music, which became Groove Music later on. With Groove Music Pass being phased out, now it's just a feature-incomplete WMP and Zune :(
Happy to hear the Xbox One X satisfies the company, hope to see more investments towards platform branching and possible mobile titles on Android/iOS/UWP. Definitely would like more work towards making the Xbox platform a unique environment.
They should give away a big game like Gears 4 or Forza Horizon 3 if you create a windows store account.
Lucky for them, that mentality means that even if you buy one of their games on PC, you're still giving them money.
As a fan and owner of the Xbox One X and other older Xbox Hardware it is good to hear things like this from the "Boss". I know in the past with the talk of lack of 1st party games, lackluster hardware etc, that the thought of many fans both pro and against felt that the suits at MS did not have faith in the brand, even to the point where some posters would make comments about MS selling off the Xbox brand. It is just good to hear from the main boss that they are behind the brand and look to improve things further. All those words sound great, but like many the proof is in the pudding and they have an amazing base with the Xbox One X, let's see where they grow from here on out with that as being a great base/foundation.
What? What is this? You expect a AAA game free for making an account? Also, I imagine the majority of people already have accounts. If you've ever used Skype, Xbox, Windows 10, Outlook, MSN, Bing, Office, etc. You likely have a Microsoft account.
It seems like they've knocked it out of the park with the XBOX (and I certainly appreciate the improvements they've made to the Xbone UI). I hope 2018 will see them move in a positive direction on the software side of things. I worry that this is all moving towards more and more GaaS for them, but that's just the general direction of the industry so I couldn't blame them.
Yeah, I also expect Azure to go past Office in the next few years. Azure, Office, Xbox and Surface are their money makers. Windows is their ecosystem which they'll use to sell you stuff.
This is based on 2016 revenue.
i have windows 10 but i dont remember making an account, it came with my PC. I'm just throwing out idea's for getting lazy steam owners like me to get into that store and help them out.
But them you have to consider MS was never a hardware focused company, by that logic Google only really started to have success with their hardware a few years back with stuff like chromecast and the pixel line (not counting the nexus phones, that was never really super popular, as good as it was).
Microsoft real profit always came from software.
Fantastic news about Xbox X, good to see their hard work paying off, also, Nadella seems so supportive of the brand, I feel like hes not only onboard, hes happy to make significant investment towards its develpoment.
Either way, congrats Phil my man!
Either way, congrats Phil my man!
Yeah, if. I don't care about Forza or Gears, so nothing so far. From MS at least. Their lost third party exclusives are what I've bought, so they're still not getting anything from me currently.
Him mentioning that XBX is getting a good response from fans can probably be interpreted as it selling well? Better than usual?
That would indeed be disappointing. But Phil did say otherwise a while ago, so I digress.
Yep, Azure is the companies future and Xbox fits nicely into it as an entertainment service as well as being their only real consumer facing brand.
Shareholders meeting, so saying you'll continue to invest in something vs not invest in something is pretty meaningful. Even if you don't get much out of it details wise.
This is based on 2016 revenue.
XB makes more money than Windows???? How?
Well sure, but since Surface Pro 4, Microsoft in my opinion has been one of the best hardware designers in recent memory. And transitioning all hardware including Xbox to Surface Team was the best idea they've ever had. The Surface team designed Xbox consoles are so much better than the old Xbox hardware team.
Microsoft went and changed their company logo for the first major design change in the company's history and part of it was dedicated to Xbox (while Windows Phone was missing lol, so there's that). They like the division. Promoting Phil to a higher level was more proof. The idea that the Xbox branch is on the edge of getting canned is fanboy wankery.
It's from the general shareholder meeting.
Many of those don't know much about gaming in detail, so yes it's just a general statement.
There was even a shareholder asking about gaming and how they approach young kids don't get harmed by violent stuff in games etc.
Good, I'm in love with my silent Scorpio, it makes me feel like I'm definitely getting my money's worth of my 4k/HDR tv. That's all I could ask for.
Well the revenue from hardware and how well Xbox as a platform monetises users in comparison to windows. Also higher revenue doesn't equal higher profit.
Don't get me wrong, I'm not saying Microsoft's hardware is bad, in fact I think they are bringing innovation on pc hardware way more than Apple is nowadays.
But that was never their bread and butter, software is what brings them money, so saying that they never had a brand except for Xbox is a weird thing, the Xbox brand is tiny compared to Windows, Office and Azure.
But I'm happy that they seem like they are staying away from trying to ''expand'' the Xbox brand in stupid ways or thinking that they should stop investing in it like a few years ago.
This consumer product in particular is extremely important because it targets the younger generation. It's worth more than a consumer product that targets the 30+ range (though Xbox will start to do that more as we all age). Brand recognition is important even when the population group that recognizes the brand isn't necessarily your primary consumer base because they will potentially become your primary consumer base.
As for this, it sounds like we'll be getting more GaaS, but otherwise it's full steam ahead for Xbox.