https://www.wsj.com/articles/sony-cracks-down-on-sexually-explicit-content-in-games-11555427944
TOKYO -- Sony Corp. is cracking down on sexual content in PlayStation 4 videogames globally, reflecting concerns in the U.S. about the depiction of women in games but irritating some software developers.
Sony's new in-house standards that limit sexually explicit content distinguish it from other game-hardware makers that allow a greater amount of content as long as the software carries a rating from a national industry body.
A Sony spokeswoman confirmed the company has established its own guidelines "so that creators can offer well- balanced content on the platform" and gaming "does not inhibit the sound growth and development" of young people. She declined to say when these guidelines were introduced or to discuss them in detail.
Some additional excerpts from the article:
TOKYO -- Sony Corp. is cracking down on sexual content in PlayStation 4 videogames globally, reflecting concerns in the U.S. about the depiction of women in games but irritating some software developers.
Sony's new in-house standards that limit sexually explicit content distinguish it from other game-hardware makers that allow a greater amount of content as long as the software carries a rating from a national industry body.
A Sony spokeswoman confirmed the company has established its own guidelines "so that creators can offer well- balanced content on the platform" and gaming "does not inhibit the sound growth and development" of young people. She declined to say when these guidelines were introduced or to discuss them in detail.
Some additional excerpts from the article:
Sony officials said executives at the company have grown concerned that its global reputation could take a hit from sexually explicit content sold only in a few markets. One of their biggest concerns is software sold in the company's home market of Japan, which traditionally has had more tolerance for near-nudity and images of young women who might appear underage.
Two factors last year combined to turn that unease into action, these Sony officials say. One was the rise of the #MeToo movement in the U.S., which pointed to the dangers of being associated with content that some might see as demeaning to women. The second was the emergence of channels on sites like YouTube and Amazon Inc.'s Twitch where gamers play in front of a camera and are watched by fans online. That means games meeting Japan's laxer standards can get world-wide exposure.
In general, any company making a game for a platform like the PlayStation 4, Microsoft Corp.'s Xbox or Nintendo Co.'s Switch signs a contract with the platform maker governing royalties and other items. That gives the platform maker the ability to block games it doesn't like.
Nintendo said it doesn't regulate sexual content beyond requiring game makers to obtain a rating from national bodies. It said its game systems allow parents to restrict content based on the rating. Microsoft declined to comment.
"You don't know what they will say until you complete the work and submit it for review," said the chief executive of a small game developer in Japan. "And if they are not happy, even if they allowed the same degree of sexuality a few days before, we need to take it back and ask our staff to make adjustments. That's very costly."
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