Speculation: Nintendo is renaming the Switch eShop to "Nintendo Switch Online shop" (overhaul soon?)

Oct 27, 2017
3,193
Costa Rica
#1


First a little bit of context. Yesterday Nintendo of America sued a man for selling NES Classic and Switch consoles with pirated games. You can find more info in this thread.

However, what caught my attention is that the document mentions that the digital shop for Switch is called Nintendo Switch Online shop (formerly Nintendo eShop).

Could that mean a name change is coming soon? This is a legal document so I doubt is a mistake. And the O is capitalized, so the name clearly refers to the Nintendo Switch Online service.

Maybe this is the next step for the online service? It would be nice to be able to browse the eShop from the Switch Online app.
 
Oct 25, 2017
593
#3
Can they please let me use a foreign card on the Japanese eShop? Why does it work on 3DS but not Switch.

I don't mind the store now, would like more discounts and the return of the Wii Shop Channel music
 
Oct 25, 2017
1,563
#6
Not a huge fan of that rebranding, and kind of weird they'd lock it into being Switch brand exclusive. eShop felt platform agnostic, even if it wasn't really.
 
Oct 30, 2017
2,139
#10
Can they please let me use a foreign card on the Japanese eShop? Why does it work on 3DS but not Switch.

I don't mind the store now, would like more discounts and the return of the Wii Shop Channel music
I always use my card from Costa Rica no problem. Have you check with your bank already?
 
Jan 2, 2018
2,160
#14
Oh no, I really liked the name "eShop". It sounded somewhat oldschool.
Not a big deal and perhaps some enhancements will ease the "pain".
 
Oct 27, 2017
957
#15
Not a huge fan of that rebranding, and kind of weird they'd lock it into being Switch brand exclusive. eShop felt platform agnostic, even if it wasn't really.
Well, the Switch will be a family of consoles soon enough. With sales like these, I don't think they intend to use any of the other device brands going forward. I also think this is an attempt to streamline branding of online services since the introduce of the paid service.
 

rpm

Member
Oct 25, 2017
1,364
#21
No they won't. Will offer discounts to online members maybe.
They've already announced they're going to do this, I'm betting this is to unify the brands of the online membership and of the store itself, which I think is smart
 
Oct 25, 2017
785
#24
eShop has such a better ring to it than the "Online Shop"

Also, this will most likely confuse the average customer, since you don't need to pay for the "Nintendo Switch Online" service to use the "Nintendo Switch Online Shop."

Lastly, I highly doubt any big changes that actually bring new and highly-requested features will be made to their online services, paid or otherwise. I know that the Switch controllers have that blue light that could be used for notifications--ideally for messages--but I still have nothing but doubt.
 
Oct 25, 2017
738
#29
They're not going to paywall their digital storefront. It'd be like Google or Apple requiring a subscription to launch their respective digital store apps.

Edit: Uhh ... so what does this mean for the 3DS? Are they going to continue using the eShop branding for that? Separate the brand and then slowly kill the older one off?
 
Oct 25, 2017
6,475
Wisconsin
#35
Boo, the eshop is a nice piece of simple branding that rolls off the tongue and is synonymous with Nintendo after being used for the last 7 or so years. Nintendo Switch Online Shop is verbose, boring, and forgettable and I have to imagine it will create confusion for people who aren't subscribed to the online service
 
Oct 27, 2017
957
#38
What a horrible way to tie the branding of your storefront to a device, what's going to happen when the Switch successor is released? Are they going to rename their store again?
 
Apr 21, 2018
2,016
#45
Eshop was an is a beautifully simple, inviting and fun name.

End of an era if true. I guess I hope it comes with an update.
 
Oct 25, 2017
621
Canada
#47
Probably just their legal team confusing NSO (which features NES games) and the general marketplace which has everything from Arcade Archives to full-price games.

I wouldn't read too much into it. There's literally no reason for them to rename the eShop considering it's a catchy and easy to understand name.