I have fond memories of the midnight releases of Halo 2(2004), Xbox 360(2005), Wii(2006),Halo 3(2007) and GTAIV(2008). They were big events! Basically every store(Gamestop, Target, Walmart, Best Buy etc) were having midnight launching parties at the same time for big AAA games and those events were always packed with people in the stores forming lines across the block. You will also see the news next days with parties in LA, New York, London etc and they were crazy big.
At the start of this decade those events started to die thanks to amazon and digital. Now the only store that still does that is gamestop(I went to the Red Dead 2 and Switch release) but they are not like they used to be. Now you just show up at 12:00 pm, pick up the game/console and leave 10 minutes later.
At the start of this decade those events started to die thanks to amazon and digital. Now the only store that still does that is gamestop(I went to the Red Dead 2 and Switch release) but they are not like they used to be. Now you just show up at 12:00 pm, pick up the game/console and leave 10 minutes later.