I don't mean to troll, honestly. I just saw the thread and read the OP and I was like: "Holy cow, this is really bad and really stupid. Probably PR failure of the year, if not even more. It might even damage the industry and they could've also just said "Alright, let's set ourselves on fire, maybe it will be fun, let's see. Come join us!"
And then I was wondering why the thread has 82 pages. A thread about a topic that is by all means and standards really really bad.
Toxi: Maybe because of posts like this one?