Ubisoft explains why they switched from making games to making live services

Discussion in 'Video Games' started by Nirolak, Feb 12, 2018.

  1. Nirolak

    Nirolak Member Original Poster

  2. 5taquitos

    5taquitos Member

    Lol PS3 launch was the bottom of the chart for everyone it seems like.
  3. alr1ght

    alr1ght Member

    "So we can sell you more useless shit and make money with less effort"

    It's sad that the industry is heading this way.
  4. TechnicPuppet

    TechnicPuppet Member

    Totally makes sense why MS are going full steam ahead with gamepass. Its going to be interesting seeing how it plays out.
  5. AxeVince

    AxeVince Member

    It's more "we can get more money with less effort on a front so we can have bigger dev time and produce better games at the end"
  6. jediyoshi

    jediyoshi Member

    It's okay, both were already happening.
  7. Rektash

    Rektash Member

    Basically, what they sell is the base game as a platform for piecemeal microtransaction content that is incredibly cheap to make compared to the game itself.

    It's all about earning those 5$s for a weapon skin/horse armor/whatever that actually costs like 10000$ (almost nothing) to make in production. Margins on that kind of stuff are crazy.

    Lootboxes and made up game currencies are even better since they further obfuscate how much money you have to put in to get item x you want.
  8. NarohDethan

    NarohDethan Member

    It says right there than selling little cosmetic stuff makes them expand their dev time so they can polish the next game.
  9. #9
    Players have made a choice:

    You can be an old man yelling at the cloud, but the market clearly prefers service and living games.
  10. Cybersai

    Cybersai Member

    And this is why I stopped buying a lot of their games. Granted Assassins Creed Origins was great, but unless we get a new Splinter Cell, more 2D Rayman, or Prince of Persia is revived, I'm done with them.
  11. Lackless

    Lackless Member

    Nearly every big publisher is moving toward this though. Ubisoft is just more honest about their intentions.
  12. Lonely1

    Lonely1 Member

    Damn, that PS3 slump!
  13. Hudo

    Hudo Member

  14. Cybersai

    Cybersai Member

    I don't buy many Activision or EA games anymore either. In fact all I bought was Crash Bandicoot which are remakes of 20 year old games.

    And my favorite modern EA franchises were Mass Effect and Dead Space....both of which are dead this generation. Titanfall 2 was good though.
  15. GrantDaNasty

    GrantDaNasty Member

    While I don't generally care for "live" games (I only ever pick up and play an MMO for 1-2 months max, I don't play Destiny, Dota 2 and League I used to sink a lot of time into, but it's dropped off), my friends got me into R6: Siege, and I quite like what Ubi has cultivated with that game...

    ..not to say they haven't tried to fuck it up, with the Starter Edition (which I'm convinced was a compromise for Smurfs/Cheaters so they can get in for cheaper, because they won't care about everything taking 800% longer to unlock) and their plan to re-release the game for $60 to try and bring the base value of the package up (thanks TO the updates it received as part of being a live game).
  16. Joeyro

    Joeyro Member

    It's the vocal minority here and on reddit but the mass market loves GaaS, this is just a natural evolution.
  17. Birdo

    Birdo Member

    I really hate the fact that single player games have become live services. I won't purchase a single player title until I feel it's content complete (e.g. not getting any more updates).
  18. SecondNature

    SecondNature Member

    Well they're not wrong. Some games and fanbases benefit greatly (Siege), but some games suffer hard because they are designed to exploit consumers. Some development tries to move towards the latter, and they can end up successful, which is the real fear.

    Tons of service games have worked well though-- Rocket League, Siege, Overwatch, PUBG, Fortnite. Then there are games like Destiny. And games like GTA which killed SP content for MP content.
  19. #19
    Reviews and community sentiment definitely matter for these releases. It impacts their initial launch and everything that follows. I think that is an understated part of the equation.
  20. saenima

    saenima Member

    The 'better games' bit is highly debatable. Many would argue it's actually the opposite of reality.
  21. Aktlys

    Aktlys Member

    that asscreed pic just makes me think
    but can't blame them

  22. alr1ght

    alr1ght Member

    Comic book movies and pop music dominate their respective fields too. It sucks, so I hope everything doesn't go this way.
  23. Duxxy3

    Duxxy3 Member

    God damn millenials with the acovado toast! Get off my lawn!

    For real, I'm jealous of people that play one game and stick with it. I just can't spend that much time with one game.
  24. NarohDethan

    NarohDethan Member

    I don't remember the last truly bad Ubisoft game (outside performance issues)
  25. ZhugeEX

    ZhugeEX 诸葛亮 - 卧龙 Administrator

    But the whole point is that the game launches complete and DLC is extra content. Did you not buy Mario Odyssey and Breath of the Wild because they had updates after launch.

    This way of thinking really makes no sense. You're getting more of the game, not less.
  26. GrantDaNasty

    GrantDaNasty Member

    I saw that post and immediately wanted to say "So you didn't buy BOTW? (Because they had an Expansion Pass for it)"
  27. Palette Swap

    Palette Swap Member

    A 10% increase in MT revenue leads to an overall 3% increase in margin?
    Yeah, I can see why they’d do that.

    (I’d love to have a peek at the details of the business model, all the initial expenditures, operating costs, how revenue is distributed between users, etc)
  28. Vadara

    Vadara Member

    Comic book movies and pop music existing hasn't killed indie movies and indie bands, so I don't see why you should be worried about non-AAA games dying.
  29. Cybersai

    Cybersai Member

    Assassin Creed games do feel like full games when they launch, most Assassin Creed DLC has never been that good anyway.
  30. KazuchikaOkada

    KazuchikaOkada Banned Member

    Stop supporting this shit, full-stop. It's not hard and you rarely miss out on any good games.
  31. Bhonar

    Bhonar Member

    If you think a particular thing is useless, then you don't have to buy it. So why does it matter to you.

    There are plenty of DLC cosmetic things I don't care about, so I don't spend money on them.
  32. saenima

    saenima Member

    That's not my point though. For someone that does not care for live games things have got much worse in the AAA space. As good as Siege or The Division are if i don't like multiplayer it means absolutely nothing to me whether they're good or bad games. And in the process, everything that can't be sold as a live game falls by the wayside.
    But more to the point of what i actually said though, no bad games does not translate to actual very good and defining games. The Sands of Time, Chaos Theory, Beyond Good & Evil and Rayman Origins are all masterpieces. Most live games are designed as loot box dispensers. The former make up our shared history of the medium. The latter are transient, disposable and quickly forgotten once the new fad comes along. And this is just talking about Ubi.
  33. Birdo

    Birdo Member

    I'm the type of person where once I finish a single player title, I'm done. Even if DLC comes out down the line, I just can't bring myself to play the game again. Because of this, I rather wait until all of the updates are out so I can feel I played the "ultimate" version of the game. That's why I'm waiting for Final Fantasy XV to finish getting its updates and by the time I play it, I feel I'll have had a drastically better experience than most people.
  34. Jaded Alyx

    Jaded Alyx Member

    And what if updates come out months later without indication there would be any? Like that new mode in Odyssey? Are you going to wait years before you buy every game, just in case?
  35. bane833

    bane833 Member

    Lol Kutaragi almost tanked the entire gaming industry with his act of madness that was the PS3.
  36. NarohDethan

    NarohDethan Member

    But what if I like GaaS? :p

    But you are ignoring Assassins Creed, Watch Dogs, Rayman, Wildlands, Mario Rabbids, and a whole myriad of PC only releases.
  37. Birdo

    Birdo Member

    Yes, I'm more than willing to wait years. I'm more of a multiplayer gamer in the first place so the wait doesn't bother me too much.
  38. Reyes

    Reyes Member

  39. Crossing Eden

    Crossing Eden Member

    Why would we take the opinion of someone who isn't buying the games yet telling us that we aren't gonna miss out compared to the good reception and word of mouth?

    Has it really?

    -Games on average are longer and more ambitious than they were before
    -They get supported for a lot longer and that includes getting more polished overtime or in the best case scenarios, free dlc like new modes, (Horizon, FFXV, and AC:O all got new game plus modes)
    -There is a much larger variety of games both in terms of overall aesthetics and genres overall compared to last gen.
  40. MattWilsonCSS

    MattWilsonCSS Member

    I pretty much only play indie games and retro games at this point so if AAA crashes, it won't have a major impact on me. If they're so convinced that this is the ONLY WAY, then let them see where it leads them. I think they're thinking short term and not anticipating a bubble burst, but whatever! I'll just keep playing my walking sims.
  41. maximumzero

    maximumzero Member

    Thank god for the indie game revolution, that's all I can say.
  42. Chaos2Frozen

    Chaos2Frozen Member

    From the casual market perspective, I can imagine to them it seems like “buy one game to play for the rest of the year!”

    If you only ever buy Assassin Creed, then you’ll love that you can play AC all year Long.
  43. ShinySunny

    ShinySunny Banned Member

    I stopped playing MH World after reaching HR60.
    How the hell do people keep playing the same stuff over and over and over again?
  44. Lowrys

    Lowrys Member

    Honestly I'm fine with Ubisoft's approach.
  45. Valkyr1983

    Valkyr1983 Member

    I played The Division, GR Wildlands, Steep, the crew and all assassins creed games this gen (and both watchdogs ) and all were 100% completable and enjoyable solo

    So not sure I understand the criticisms?

    The division and ghost recon in particular were amazing surprises

    Ubisoft is the best most consistent AAA dev imo
  46. BernardoOne

    BernardoOne Member

    ? If anything they've delivered better, bigger games with more content and more meaningful updates. Ubisoft has done great work this gen and their Games as a Service approach has been great.
    Nope, it has got better. Just because you have a dumb anti-MP bias, that doesn't change it.
  47. HMM

    HMM Member

    yeah ive almost completely lost interest in aaa games from western publishers which makes sense as they seem to have almost completely lost interest in consumers like me
  48. dragonflys545

    dragonflys545 Member

    15 buck for a flaming horse... wtf!?!
  49. Crossing Eden

    Crossing Eden Member

    You don't like more ambitious and more polished games?
  50. BernardoOne

    BernardoOne Member

    ? Ubisoft has done great with this. Origins is ridiculously better than any other AC games. Rainbow Six Siege is one of the best MP games of the generation. Their approach is actually resulting in good games.