'Infinity War' Is Now Second-Fastest To Half Billion; 'Life Of The Party' No Pizzazz With $18M+
20th Century Fox's Deadpool 2 has slowed, but not in the worst way. While many predicted yesterday morning a weekend north of $130M for the sequel, Saturday turned out to be not so high coming in at $40.5M instead of the $45M+ that many were seeing and that puts the sequel's weekend estimates at $125M per Fox (some see it lower at $122M-$123M). What Deadpool 2 doesn't have that Deadpool had is a Sunday on a four-day holiday, a lovers' weekend no less, and that did wonders to keep numbers high. At this level, Deadpool 2 is the second highest R-Rated opening after Deadpool ($132.4M) and ahead of It ($123.4M). It's also the second-best opening ever for a Fox movie after Deadpool.
Should the argument be made that most superhero sequels come in ahead of their first installment, Deadpool 2 is different kind of movie. While Disney's MCU touches on lore, Deadpool 2 plays it for its big splash of hilarity, satire and ultraviolence. Exit demos according to Fox: 61% male to 39% female, 62% over 25, with ticket buyers comprised of 50% Caucasian, 20% Hispanic, 13% African American, 13% Asian and 4% other.
Deadpool 2 took in $11.5m at 408 Imax screens in North America, and reps the second biggest domestic opening ever for an R-rated and Fox title, with a big per screen average of $28K+. Fox reports that Deadpool 2 played fairly balanced across the U.S. and Canada with the west over-indexing, the Midwest and south central slightly over-indexing and the Northeast and Southeast slightly under-indexing. Top theaters were located in Los Angeles, New York City, San Francisco, Washington D.C., Orlando, Montreal, Atlanta, Tampa Bay, and Oklahoma City. Canada repped 7.3% of the weekend with 1,079 premium screens (PLF=673 + IMAX= 406) fueling close to a quarter of the weekend's B.O.
Paramount's Book Club is coming in at $12.5M which is better than its $9M-$10M tracking and ahead of other elder-skewing titles like Warner Bros.' Going in Style ($11.9M) and Broad Green's A Walk in the Woods ($8.2M). We were getting word on Thursday that advance ticket sales were pushing this pic's opening into the teens, but the royal wedding's plays throughout yesterday was a factor. There's a chance we could more improved numbers today, but a good start for this Paramount title that the studio acquired U.S./UK/France rights on for $10M. Per Paramount: 80% of the audience was female, 88% of the audience was over 35, 60% over 50, and nearly 50% women over 50.
Global Road's Show Dogs saw a 94% increase in Saturday and will call the weekend this morning at $6M.
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