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Fred Perry withdraws polo shirt adopted by far-right Proud Boys

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SilentPanda

SilentPanda

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Nov 6, 2017
13,750
Earth
The fashion brand Fred Perry has pulled one of its famous polo shirt designs after it became associated with a far-right organisation.

The company has halted sales of the black and yellow top in the US and Canada, after it was adopted by the neo-fascist organisation the Proud Boys.

In a statement posted to its website, Fred Perry said it was "incredibly frustrating" to see the polo shirt and its laurel wreath logo become associated with the group.
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The company said that although it sought to represent inclusivity and diversity "we have seen that the black/yellow/yellow twin tipped shirt is taking on a new and very different meaning in North America as a result of its association with the Proud Boys. That association is something we must do our best to end."
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The statement continued: "To be absolutely clear, if you see any Proud Boys material or products featuring our laurel wreath or any black/yellow/yellow related items, they have absolutely nothing to do with us, and we are working with our lawyers to pursue any unlawful use of our brand."
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The Proud Boys were created by the Vice magazine co-founder Gavin McInnes in 2016 in the lead-up to Donald Trump's election as president. McInnes has since distanced himself from the organisation, which publicly insists it is not "alt-right" or white nationalist but has a history of glorifying violence and misogyny.

In 2018 the FBI classified the organisation as an "extremist group", while the Southern Poverty Law Center lists it as a hate group.
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www.theguardian.com

Fred Perry withdraws polo shirt adopted by far-right Proud Boys

Company distances itself from US fascist group as it halts sales of garment in North America
www.theguardian.com www.theguardian.com
 
Mammoth Jones

Mammoth Jones

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Oct 25, 2017
12,332
New York
Make the same exact shirt but with "Black Lives Matter" embroidered on it.

Donate the proceeds. Every brand should keep doing this until them racist fuck boys get the point.
 
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