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Velveeta introduces its first-ever ready-to-eat Queso

RBH

RBH

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Nov 2, 2017
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Today, Velveeta, the cheese brand known for its creamy texture, has announced its entry into the ready-to-eat queso market with the debut of new Velveeta Queso in three flavors: Queso Con Salsa, Queso Blanco, and Jalapeno. This marks a significant milestone for the brand, as it ventures into the world of convenient, pre-made queso offerings for the first time.

For decades, Velveeta has been synonymous with queso, with fans annually purchasing a staggering 125 million pounds of Velveeta loaf to craft their beloved cheesy dips. Despite this enduring tradition, a ready-to-eat version has remained elusiveā€”until now. Packaged in resealable jars, the new Velveeta Queso provides a hassle-free way for fans to enjoy their favorite cheese either solo or in intimate gatherings.

Velveeta is also introducing two new flavors to its Shells & Cheese lineup: Pizza and Buffalo. These additions, the first new flavors in twelve years, are inspired by the adventurous spirit of fans who love to experiment with bold tastes. Additionally, recognizing the evolving preferences of consumers, Velveeta is proud to launch its first-ever Gluten-Free Shells & Cheese option, catering to those with dietary restrictions.

Rolling out in stores nationwide starting in May 2024, these innovations promise to elevate mealtime experiences for pleasure seekers who believe that food should be savored.
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www.chewboom.com

Velveeta Introduces First-Ever Ready-to-Eat Queso In Three Cheesy Flavors, Alongside New Shells & Cheese Varieties Including Gluten-Free Option - Chew Boom

Today, Velveeta, the cheese brand known for its creamy texture, has announced its entry into the ready-to-eat queso market with the debut of new Velveeta Queso in three flavors: Queso Con Salsa, Queso Blanco, and ..
www.chewboom.com www.chewboom.com
 
Joeytj

Joeytj

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Oct 30, 2017
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What do Americans call "queso"???

It just means cheese in Spanish.

I've seen some people just make melted cheese with spices and call it "queso".

I feel like how Indians are frustrated by people in the West calling Chai, "chai tea" when "chai" already means tea.
 
stopmrdomino

stopmrdomino

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Jun 25, 2023
4,724
Joeytj said:
What do Americans call "queso"? It means cheese in Spanish.

I've seen some people just make melted cheese with spices and call it "queso".

I feel like how Indians are frustrated by people in the West calling Chai, "chai tea" when "chai" already means tea.
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Queso is just processed cheese with jalapeno puree and canola oil in it for English countries
 
Joeytj

Joeytj

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Oct 30, 2017
3,690
stopmrdomino said:
Queso is just processed cheese with jalapeno puree and canola oil in it for English countries
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How did that became a dish? lol. It's not something we do in Mexico or other Spanish speaking countries. I mean, we melt cheddar or American cheese for nachos (or use a heavily store-bought processed version of it) just like Americans do, but that's just nacho cheese. When did that become queso?
 
stopmrdomino

stopmrdomino

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Jun 25, 2023
4,724
Joeytj said:
How did that became a dish? lol. It's not something we do in Mexico or other Spanish speaking countries. I mean, we melt cheddar or American cheese for nachos (or use a heavily store-bought processed version of it) just like Americans do, but that's just nacho cheese. When did that become queso?
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I think it's just "Spanish word put on lowest quality stuff we can sell at a Mexican themed fast food place and gas station" that just kind of stuck
 
Vark

Vark

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Oct 27, 2017
493
stopmrdomino said:
Queso is just processed cheese with jalapeno puree and canola oil in it for English countries
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As a connoisseur of Queso, I'm offended.

You're not wrong in that any spiced cheese you can dip a chip into people will call Queso, but if you have access to legit Tex-Mex Chili con Queso it is its own thing.
 
Kraid

Kraid

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Oct 25, 2017
7,403
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I just want to be able to buy the nacho cheese sauce from the pump at 7-eleven without having to buy an industrial sized can of it.
 
Invicta Fide

Invicta Fide

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Oct 28, 2017
439
I know Velveeta isn't good for you, but when you melt it down with a can of Rotel, Diced Tomatoes, Chicken soup, a pound of sausage, and a pound of ground beef you've got something magical on your hands. I'll take that over the vast majority of dips I've tried, and I don't care that it's fake cheese.

That being said, I wouldn't eat their prepackaged stuff. I'd just want to make my own.
 
Zoe

Zoe

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Oct 25, 2017
14,365
stopmrdomino said:
I think it's just "Spanish word put on lowest quality stuff we can sell at a Mexican themed fast food place and gas station" that just kind of stuck
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That stuff is nacho cheese.

(Chile con) queso is what you get in a restaurant.

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vs

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There is a difference in the consistency and taste when done right.

While Velveeta + Rotel is the at-home go-to, 99% of restaurants use Land O'Lakes Extra Melt and whatever their in-house red sauce is.
 
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MOTHGOD

MOTHGOD

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Dec 8, 2017
1,035
Buttfuck Nowhere
i hope it tastes as trashy as the Tostitos brand queso dip. i love that stuff. i buy it when i crave garbage
funnily enough the taco bell branded queso is actually ass. like BAD bad. and nothing has topped tostitos for me yet so i hope this is at least as good.
 
Simba

Simba

Member
Nov 25, 2017
2,301
Vark said:
As a connoisseur of Queso, I'm offended.

You're not wrong in that any spiced cheese you can dip a chip into people will call Queso, but if you have access to legit Tex-Mex Chili con Queso it is its own thing.
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go somewhere good for tex mex and you can get some freshly made cheese sauce that is fantastic with so many things.

i remember when i used to get chili con queso for free at so many places. nowadays good queso is more expensive.
 
bmdubya

bmdubya

Member
Nov 1, 2017
6,558
Colorado
Joeytj said:
What do Americans call "queso"???

It just means cheese in Spanish.

I've seen some people just make melted cheese with spices and call it "queso".

I feel like how Indians are frustrated by people in the West calling Chai, "chai tea" when "chai" already means tea.
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Yeah usually melted cheese with spices, sometimes with some pico de gallo and chopped jalapenos on top. The Velveta with Rotel is the cheap and gross version but restaurants using fresh cheese and veggies make fantastic cheese dips.
 
chuckddd

chuckddd

Member
Oct 25, 2017
23,388
Joeytj said:
What do Americans call "queso"???

It just means cheese in Spanish.

I've seen some people just make melted cheese with spices and call it "queso".

I feel like how Indians are frustrated by people in the West calling Chai, "chai tea" when "chai" already means tea.
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It's actually shortened from chile con queso.
 
vixolus

vixolus

Prophet of Truth
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Sep 22, 2020
56,300
it's crazy to me how expensive velveeta is for what it is. but it does the job.
 
RagnarokX

RagnarokX

Member
Oct 26, 2017
15,849
Joeytj said:
What do Americans call "queso"???

It just means cheese in Spanish.

I've seen some people just make melted cheese with spices and call it "queso".

I feel like how Indians are frustrated by people in the West calling Chai, "chai tea" when "chai" already means tea.
Click to expand...
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Queso just became shorthand for queso dip like how pickle became shorthand for pickled cucumber.
 
mute

mute

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Oct 25, 2017
25,408
I'd be funny if they were just taking the cheese in the pouches they package with the shells and putting it in a jar instead.

Joeytj said:
I feel like how Indians are frustrated by people in the West calling Chai, "chai tea" when "chai" already means tea.
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We already have "tea" (usually black tea), so chai is added to distinguish. Just like how queso isn't just "cheese", it is cheese specifically meant for chips usually.
 
Joeyjoejoeshabadoo

Joeyjoejoeshabadoo

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Oct 28, 2017
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Dr PeterVenkman

Dr PeterVenkman

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Oct 28, 2017
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Joeytj said:
What do Americans call "queso"???

It just means cheese in Spanish.

I've seen some people just make melted cheese with spices and call it "queso".

I feel like how Indians are frustrated by people in the West calling Chai, "chai tea" when "chai" already means tea.
Click to expand...
Click to shrink...

without knowing for sure, I feel like queso is being used as a term to describe mexican-style cheese. but one language adopting the word of another language and it taking on a meaning of its own is not a new thing. in your examples, queso in english is no longer a synonym for cheese, and Chai is not a synonym for tea, in english it would now be a specific style of cheese/tea. I don't see what's wrong with that. language evolves over time. cafe here doesn't mean coffee, it's basically an establishment that serves beverages
 
gyrspike

gyrspike

Member
Jan 18, 2018
2,026
Joeytj said:
How did that became a dish? lol. It's not something we do in Mexico or other Spanish speaking countries. I mean, we melt cheddar or American cheese for nachos (or use a heavily store-bought processed version of it) just like Americans do, but that's just nacho cheese. When did that become queso?
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Yeah queso is usually refered to as a cheese dip for like nachos if it has other stuff like tomatoes/peppers in it. Otherwise it's just cheese dip/nacho cheese.
 
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