I think their ability to put you into a light trance type state of immersion, much moreso than passive forms of media can achieve, is remarkable. The sense of play, world interaction, getting lost in the atmosphere of a well crafted environment while controlling an avatar, there's no other medium quite like it. I've been playing games regularly since the Genesis and Maniac Mansion days on PC and have been loving it ever since. Part of the joy has been seeing the tech evolve and how stories are told mature and the ways that those stories are delivered. It's an incredibly fertile ground for artistry of multiple disciplines, be it coding, modeling, music, directing, etc etc. Then there's the hardware, seeing things like consumer VR become a thing that's actually affordable is something I never thought would happen in my lifetime. The intersection of community engagement and the flourishing of the indie scene has given so much more variety and life to gaming as well. We're living in a time where there's such a diverse array of games and devs making singular experiences I'd argue its currently the most exciting medium for artistic expression period.
That said the industry has its fair share of problems but I think the good outweighs the bad. There's never been a better time to enjoy this hobby đź‘Ť