Because that's how every single subscription service seems to work. You have no idea how much they're paying to get games just a few months after release, but I'll bet it's more than you think. It's very hard to make money on a $10 a month subscription. Did you know Netflix still doesn't turn a profit? They're massively successful and they still spend more than they make each year.
This is one of the many reasons I'm not a big fan of game pass.
You're not a fan because it doesnt print money for MS?
So the same reason you're saying it's a failure (they have to pay too much for the games on it), should disqualify any potential misgivings (ie - devs / publishers not getting fairly remunerated).
I'm so confused by your opinions on this.
Like fuck, how is gamepass a bad thing in the slightest for us as gamers?
Just like games I dont want badly enough to buy until deep sale, most of the stuff I wait to play on gamepass I literally am not willing to pay anything significant for.
Concerns about games being value distorted are overblown, and this is coming from someone who owns a luxury fashion business (end of season discounts will never kill interest for full price items - quality and desirability of design motivates value and that will never change).
Edit: I should add that I agree with the sentiment that games need full price sales to sustain a healthy industry (just like in my industry, its crucial).
Sale customers and gamepass customers would never be those sales though, so I think its misguided to presume gamepass or sale customers would ever have been full price customers anyway.
Long story short, if I'm stoked af for a game, I'm fkn buying it day one full price.
If I'm not willing to do that, I forget about it until I'm bored enough to consider it again at a future date, and assess my options - whether I decide to buy it full price, discounted, or wait for gamepass depends on personal finances, amount of other game purchases to compete with, and how badly I want to play the game.
In the end, perceived quality in conjunction with personal taste and circumstance will always dictate how I choose to buy / access any game.
Gamepass' existence has not changed how many games I outright buy by any measurable percentage as yet, personally.