It's important to see that's farage's money is legit etc, and of course living the lifestyle he does, hanging out with the people he does, makes him a massive hypocrite, but he has to be tackled on the politics.
Just doing stuff like that allows him to say that he's being smeared, that's they haven't got an argument to bring to him on why the EU is worth fighting for.
Maybe it doesn't matter I suppose, perhaps people who fall for his shit were always going to fall for it and they're not worth appealing to. I mean Trump somehow manages to criticise 'elites' while being the most perfect example of one you could find.
However, I think he still needs to be tackled on the politics because focusing on anything else just allows him to bat it away or spin it as 'us against them'. I can't imagine that he will have a strong argument on any genuine policy issues, basic figures, stats etc. This is where I feel the battle against prats like him will be won.
I understand why they do it, but I swear people haven't learned a fucking thing from the referendum and it's build up/campaign.