The Activision deal sucks, but the trend it is about to create really worries me. There is a real possibility now that publishers like Ubisoft, EA and Rockstar games will be targeted.
Assassins Creed, FIFA, GTA being locked to one platform divides friends and communities - many of whom won't be able to purchase a second console, or risk their library of games, because they feel forced to 2-years into a generation. What then, you have to now only multiple consoles to play COD and [insert a massive 3rd party franchise]?
There are two possibilities going forward.
- Sony ignore these developments and lose revenue, and potentially users as more publishers are purchased. Gamers lose out.
- Sony are bought out by a larger entity [Apple/Facebook/Google], and go on a spending spree, taking publishers. Gamers lose out.