Lmao, wtf is that!? That looks like CG from the early 2000's. It's a tech demo showcasing RT, yet the reflections are super low res.
Control, a full on, real game, looks hundred times better.
while I'm not necessarily disagreeing with you and I currently do have a 3080 founders edition, I think your statement is a bit more than hyperbolic. yes it doesn't look necessarily impressive compared to real world graphics but it's still pretty impressive even if lower resolution and shows that they're doing something. I'm not here to throw dirt at AMD while they are not in the position to even defend themselves yet so we should all really reserve judgment until they announce their new card.
AMD is surely killing it with their CPUs and I think for the sake of the market and competition that we should all want them to have a highly competitive product.
As far as the ray tracing goes, I'm sure there's something in the software that makes it all work together and while I definitely appreciate AMD having dedicated RT course in their graphics cards I sure do hope that it isn't something that's been locked to some proprietary support that only one company has. And whatever AMD has they better outline in their marketing clearly that it's not something that Nvidia has some exclusivity to because as was noted earlier in this thread, there seem to be people thinking that Nvidia flat out invented Ray tracing and that it is simply not possible without RT cores or tensor cores.
To the rational thinking user like myself, I just want to see all of this clarified more and wish AMD would have revealed their new stuff sooner but we are on the brink of them finally announcing at least that they still exist and hope they continue to clear the outline that Nvidia isn't the only game in town when it comes to Ray tracing.
As far as DLSS goes, I think that's really the only thing that AMD really needs to try to counter because that to me is a major selling point when you have all these fancy new features and want parody across the board. That is something you cannot take away from nvidia, they spent tons of money in research and development and it clearly shows so for the sake of all of us, I hope AMD has something to counterbalance that.