Conversely: you realize companies can buy assets and entire divisions from other companies, right?
Konami spinning off their (anemic, and ever-decreasing in value) games division for sale to focus on fitness centers and the like isn't particularly far-fetched. The only reason it would be short of "blazingly obvious" is Japanese companies tend to do this sort of thing far less frequently.
Those IPs are still worth a lot, Konami also makes mobile, pachinko and most importantly, slot machines. Konami is a big player in casino gaming and one of the main proponents in trying to get gambling legalized in Japan.
The first building you see when you arrive in Las Vegas is Konami's gaming headquarters.