This reveal and the early years represented everything I hated about Xbox and I am glad it failed miserably.
Now with Game Pass, Xbox One X, Kinect dead and buried, backwards compatibility and a significant investment in first party games we're back on track.
Definitely a tale of two halves.
That conference was so horrible. You saw them completely lose touch with their audience and try to sell this all in one media device. After they crashed and burned, Sony only needed to come out and say, "Yeah, all that shit they're doing, we're doing the opposite".
'If you're backwards compatible, you're really backwards'
Man, 2013 was a really long time ago
To be honest, they lost touch with their core audience starting around 2010/2011 or so. The focus on exclusive titles switched almost entirely to Kinect based games. As a 360 owner primarily from 2005-2010, I spent 2011 building a new PC and then bought a PS3 in 2013 to play all the exclusives.
I remember watching E3 2013 and being impressed by ryses graphics, titan fall and sunset overdrive, quantum break etc then when I checked the gaf thread I was like "did I even watch the same conference" the toxicity was on another level.
Responsibility was not on his really tho. He was head of studios. But he said many times he is 'to blame" also as he was in the meetings and part of the leaders group.Hmn. I would imagine Phil had a say in it. Has he ever taken a share of the responsibility for the reveal?
"I'd been in the role a month when I had the oppurtunity to speak to everyone in the team at an all-hands meeting," Spencer recalled. "The team was in a world of pain, we hadn't done our best work with the announce of Xbox One, the product we'd built wasn't meeting the expectations of our customers, market share [was] taking a nosedive and it was painful to read all the headlines. Plus, most importantly, the [Xbox] team thought that the leadership team had gone totally tone deaf about what our customers were demanding from us.
"I knew I had to do more than just communicate our strategy to our customers, I had to win back our team's trust. So we chose to tell our team some confidential news we couldn't take public for a couple of months. As well as the strategy behind that decision, thousands of my team heard the news that day and the amazing thing is - word didn't leak. Not one tweet, not one forum post. That was a significant milestone in our journey to rebuild trust between the leaders and the team. It was about empathy, and addressing their worries and trusting them first."
To be honest, they lost touch with their core audience starting around 2010/2011 or so. The focus on exclusive titles switched almost entirely to Kinect based games. As a 360 owner primarily from 2005-2010, I spent 2011 building a new PC and then bought a PS3 in 2013 to play all the exclusives.
Whatever happened to that live action halo tv series? And does xbox work with tv like they said it would? Never seen anyone talk about those features
I remember watching E3 2013 and being impressed by ryses graphics, titan fall and sunset overdrive, quantum break etc then when I checked the gaf thread I was like "did I even watch the same conference" the toxicity was on another level.
Congrats?
The three weeks or so that spanned the Xbox One reveal and Jack Tretton's shit-eating grin at the Sony conference at E3 were pure magic that can never be replicated.
We're not actually talking about the E3 2013 conference.
This the the Xbox One reveal that was held on May 21st and everyone was genuinely flabbergasted by how off-message it was. That's not "toxicity", it's how it was.
That's cool. I've never read that before.Responsibility was not on his really tho. He was head of studios. But he said many times he is 'to blame" also as he was in the meetings and part of the leaders group.
Thought this was intresting Spencer said during that big speech last year. The Xbox team was really in a bad place also.
Thank you...
Oh brother.