You need to stop assuming people don't know how kickstarter works. You also need to stop suggesting people can't complain because "that's just how kickstarter is".Ok I get that Steam/PC users are pissed. And I don't really have an issue with people complaining about it , you can read my posts on this thread and its mostly only been that I am not upset at this. But people do need to understand how kickstarter works. It is not the same as preordering. The product barely exists outside of being an idea. 90% of the time you are going to get a worse deal than the rest of the people.
As I said earlier in the thread, I've backed over a 100 projects on Kickstarter. I'm a fan of the model, I think it's great for smaller companies to be able to bring their ideas into fruition. 2 of those were failures, which was disappointing not gunna lie, but it happens. Sometimes projects fail, that's life. I didn't stop kickstarting after those failures, and you know what I'm probably not going to after this. I don't think other indie developers/project creators should be punished for a few bad apples.
What I do have a problem with, is companies stomping all over those backers without much of a consideration for them. Which is absolutely what happened with the PC backers, and the pre-order bonus is just pouring more fuel on the fire.
Of course they don't have to give backers anything more than the bare minimum, but that besides the point. Offering the pre-order bonus could have gone towards mending that bridge they just burned. But they couldn't even be bothered to do that.